You’ll be scored based on the following key areas:
Brand Awareness
Your brand is what connects to the hearts and the minds of your audience. Your brand must be a reflection of your company's values and vision for the future.
Engagement
Companies win when they authentically listen & engage with their audience. Have a clear content strategy that communicates the right message, to the right people, in the right way.
Conversion
Are your efforts resulting in a clear ROI for the business? High converting marketing is a combination of consistency across channels, testing & pivoting and follow up.
How it works
This scorecard was designed to be easy, yet effective in identifying areas of improvement with your marketing activities.
Answer 18 yes/no questions
These questions help us to identify your key strengths and weaknesses for more accurate results.
Receive your results
Once you have finished, your answers are then pumped through an algorithm to produce your final score.
Action steps
Based on your score we will provide practical next steps for you to take to improve.
It only takes 3 minutes
Take the Online Story Impact Assessment and discover how you can positively affect your bottom line by identifying key areas of improvement.
It's FREE
What do other businesses
have to say?
The Scorecard highlighted areas within our marketing strategy that needed attention. We were able to start to take actionable steps immediately.
Ron Sweatland
CEO, Orcannus Cyber Security
